Roche Bobois + HSG

Where Designer Luxury Meets the Heart of Downtown St. Petersburg

Introducing St. Petersburg’s first designer-branded residence, an iconic new landmark rising at 344 4th St S in the vibrant downtown core. Developed by Valor Real Estate Development in collaboration with Gómez Vázquez International and Niz + Chauvet Arquitectos, this architectural statement brings globally recognized design to Florida’s Art Capital.

Branded by Roche Bobois Paris, the tower features bespoke furnishings throughout every common space, with optional curated furniture packages available for private residences.

A Prime Downtown Address

Set in the center of an urban paradise known for 360 days of sunshine and 35 miles of award-winning white-sand beaches, residents enjoy walkable access to galleries, fine dining, waterfront parks, and cultural landmarks like The Dalí Museum, St. Pete Pier, and Tropicana Field.

Travel is effortless with Tampa International Airport just minutes away, offering extensive domestic and international connections.

Elevated Building Features & Services

The tower is thoughtfully designed with impact-rated windows, energy-efficient systems, and whole-building water filtration. A ground-level Art Plaza and curated retail offerings activate the streetscape, blending culture and community.

Residents benefit from 24/7 concierge service, high-speed connectivity, on-site parking with EV charging stations, cold storage for specialty deliveries, dedicated storage solutions, package management, and on-site dining experiences.

20,000+ Sq Ft of Designer Amenities

More than 20,000 square feet of amenities — all furnished by Roche Bobois — create a private resort-style experience:

• Heated pool with sun shelf and dedicated swim lane

• Glass-edge cantilevered jacuzzi

• Poolside cabanas and summer kitchens

• VIP Owner’s Lounge and fireside gathering spaces

• Elevated terraces and social lounges

• Private fitness studio and spa facilities with aquatic therapy, sauna, and hot/cold plunge pools

• Pet park, play spaces, and pet salon

Refined Residences

Homes range from studios to expansive penthouses, all featuring soaring ceilings, expansive windows, premium cabinetry, bespoke millwork, designer kitchens with luxury appliances, and premium tile flooring.

Optional Roche Bobois furniture packages and smart-home upgrades allow residents to personalize their living experience with seamless sophistication.